Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation: Weaving Together Connections for Brilliant Ideas and Profitable Innovation by Debra Kaye - PDF free download eBook

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Overview

Praise for Red Thread ThinkingRed Thread Thinking weaves a marvelous tapestry of insight and wisdom. A must read for entrepreneurs hoping to take their ideas from fuzzy to firm. — Susan Cain, New York Times bestselling author of Quiet: The Power of I...

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Details of Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation: Weaving Together Connections for Brilliant Ideas and Profitable Innovation

ISBN
9780071808224
Publisher
McGraw-Hill Education
Publication date
Age range
18+ Years
Book language
EN
Pages
288
Format
PDF, DOC, EPUB, FB3
Quality
High quality scanned pages

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Some brief overview of this book

Praise for Red Thread Thinking

Red Thread Thinking weaves a marvelous tapestry of insight and wisdom. A must read for entrepreneurs hoping to take their ideas from fuzzy to firm. — Susan Cain, New York Times bestselling author of Quiet: The Power of Introverts in a World That Cant Stop Talking

Red Thread Thinking provides a deliberate system to create a revolution in your mind_25E2_2580_2594t0ADC00FD34

A fascinating read that should hearten anyone who wants to apply proven strategies to the act of collecting and connecting dots that exist for us all—if only wed stop and notice. — Danny Meyer, New York Times bestselling author of Setting the Table: The Transforming Power of Hospitality in Business

In Red Thread Thinking, Debra Kaye offers a framework for innovation that embraces—indeed harnesses—the power of serendipity, free association, and our minds elastic ability to see whats new in the familiar. — Jean-Marie Dru, Chairman, TBWA Worldwide

Debra Kaye has created an approach to innovation that combines simple, pragmatic steps on the journey of innovation to benefit any serious entrepreneur or manager who believes innovation is central to business and that it is not the mysterious privilege of a few. — Thomas Pinnau, Chief Executive Officer, Knowledge Universe Work-Life Solutions

Red Thread Thinking offers a compelling framework for the modern-day innovator—one who wants to operate with a big consumer knowledge but with or without a sizeable infrastructure and budget. — Jed C. Scala, Vice President and General Manager, Credit Card Products, American Express

A few words about book's author

Debra Kaye is a global innovation and trends expert specializing in brand strategy and innovation for consumer businesses. Her clients have included Apple, Mars, Colgate, McDonalds, American Express, Kimberly-Clark and many more. A frequent commentator on American Public Radios Marketplace and contributor to Fast Company, she is partner at the innovation consultancy Lucule and former CEO of TBWA Italy. She lives in New York City.

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