Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities by Grant McCracken - PDF free download eBook

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  • Published: Dec 15, 2015
  • Reviews: 155

Brief introduction:

This is a book about the origins and the imperative of the consumer society. It shows how consumer goods and consumer behavior are shaped by culture and probes the cultural systems of advertising, fashion, collecting, lifestyle, ownership, and...

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Details of Culture and Consumption: New Approaches to the Symbolic Character of Consumer Goods and Activities

ISBN
9780253315267
Publisher
Indiana University Press
Publication date
Age range
18+ Years
Book language
GB
Pages
174
Format
PDF, CHM, FB2, FB3
Quality
Low quality scanned pages
Dimensions
6.33 (w) x 9.57 (h) x 0.86 (d)
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Some brief overview of this book

This is a book about the origins and the imperative of the consumer society. It shows how consumer goods and consumer behavior are shaped by culture and probes the cultural systems of advertising, fashion, collecting, lifestyle, ownership, and self-definition.

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A few words about book author

Grant McCracken is a member of The MIT Laboratory for Branding Cultures and a visiting scholar at McGill University and author of several books.

Indiana University Press

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EPUB

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PDF

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FB2

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MOBI

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DJVU

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