Introduction to Online Competitive Intelligence Research by Conor Vibert - PDF free download eBook

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  • Published: Oct 10, 2015
  • Reviews: 243

Brief introduction:

Introduction to Online Competitive Intelligence Research gives you the tools you need to stay ahead of your competitors moves. Numerous research problem scenarios and cases with suggested search strategies are included. Step-by-step methodology...

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Details of Introduction to Online Competitive Intelligence Research

ISBN
9780538726801
Publication date
Age range
18+ Years
Book language
ENG
Pages
330
Format
PDF, DOC, EPUB, FB3
Quality
Normal quality OCR
Dimensions
6.30 (w) x 9.24 (h) x 1.20 (d)
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Some brief overview of this book

Introduction to Online Competitive Intelligence Research gives you the tools you need to stay ahead of your competitors moves. Numerous research problem scenarios and cases with suggested search strategies are included. Step-by-step methodology takes you through the CI research process, including planning and direction, data collection, analysis and dissemination. One section provides insight into how your firm might protect itself from the unwanted CI efforts of competitors. Like all the titles in the Business Research Series, this book contains a number of business research applications that can be used for both in-house research training and reference. Internet research can be quick, easy, and effective, but also challenging. The Business Research Solutions Series provides business and financial research reference guides and online training manuals to bridge a major gap in the field of online research methodology. These invaluable tools provide step-by-step advice on how to analyze, interpret, and collect data for informed decision-making.

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A few words about book author

Conor Vibert is an Associate Professor of Business Strategy at the Fred C. Manning School of Business at Acadia University in Wolfville, Nova Scotia. Conor obtained his Ph.D. in Organizational Analysis from the University of Alberta in 1996. At Acadia University, Conor teaches Business Strategy and Organization Theory, while his current research interests focus on the application of management theory and online information sources to contemporary business challenges. He is also a recipient ofles in the Business Research Series, this book contains a number of business research applications that can be used for both in-house research training and reference. Internet research can be quick, easy, and effective, but also challenging. The Business Research Solutions Series provides business and financial research reference guides and online training manuals to bridge a major gap in the field of online research methodology. These invaluable tools provide step-by-step advice on how to analyze, interpret, and collect data for informed decision-making.

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