Pride and Ferrells MARKETING 2016 provides a thorough overview of essential marketing principles within a visually engaging, reader-friendly presentation. This popular, proven book helps readers develop the knowledge and decision-making skills they need to succeed in todays competitive business environment. MARKETING 2016 delivers in-depth coverage of fundamental marketing concepts and strategies, along with practical applications and real-world examples, including up-to-date material on social networking, digital marketing, social and environmental responsibility, globalization, entrepreneurship, and marketing in times of transition. The current edition also features a new chapter on managing services and branding, a new section exploring the importance and uses of Big Data, updated chapter objectives, and access to new Ask a Marketer videos to introduce key concepts. Perfect for readers of all backgrounds and interest levels, MARKETING 2016 is an essential resource for career success.
Marketing 2016 by William M. Pride - PDF free download eBook
Book author: William M. Pride
- Published: Nov 08, 2015
- Reviews: 179
Pride and Ferrells MARKETING 2016 provides a thorough overview of essential marketing principles within a visually engaging, reader-friendly presentation. This popular, proven book helps readers develop the knowledge and decision-making skills...more details below
Details of Marketing 2016
- Publication date
- Jan 12, 2015
- Age range
- 18+ Years
- Book language
- PDF, EPUB, FB2, TXT
- Normal quality scanned pages
Some brief overview of this book
How to download e-book
Press button "GET DOWNLOAD LINKS" and wait 20 seconds. This time is necessary for searching and sorting links. One button - 15 links for downloading the book "Marketing 2016" in all e-book formats!
May need free signup required to download or reading online book.