Nicely Said: Writing for the Web with Style and Purpose - PDF free download eBook

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Details of Nicely Said: Writing for the Web with Style and Purpose

Nicely Said: Writing for the Web with Style and Purpose
Exact title of book
Nicely Said: Writing for the Web with Style and Purpose
Book author
Nicole Fenton
ISBN
9780321988195
Publisher
Pearson Education
Published
Jun 27, 2014
Language
English
Format
PDF, FB2, EPUB, MOBI
Pages
192
File size (in PDF)
1728 kB

Some brief overview of book

Whether youre new to web writing, or youre a professional writer looking to deepen your skills, this book is for you. Youll learn how to write web copy that addresses your readers needs and supports your business goals. Learn from real-world examples and interviews with people who put these ideas into action every day Kristina Halvorson of Brain Traffic, Tiffani Jones Brown of Pinterest, Randy J.

Hunt of Etsy, Gabrielle Blair of Design Mom, Mandy Brown of Editorially, Sarah Richards of GOV. UK, and more. Topics include Write marketing copy, interface flows, blog posts, legal policies, and emails Develop behind-the-scenes documents like mission statements, survey questions, and project briefs Find your voice and adapt your tone for the situation Build trust and foster relationships with readers Make a simple style guide _25E2_2580_259CWriting is a skill that will hugely benefit anyone_25E2_2580_2599s career, and luckil0DFD942463 (Austin Kleon, author of Steal Like An Artist and Show Your Work!

Between them, Kate and Nicole have written for many of the webs most valuable and respected companies. Their commitment to clarity and kindness is the result of their experience, and it makes them extraordinary teachers. - Erin Kissane, author of The Elements of Content Strategy

About book author

Fenton is an independent writer and editor in Brooklyn. She has worked at a large social network, a startup incubator, a design studio, and Apple. She manages content projects of all sizes and teaches writing as a design practice.

Kate Kiefer Lee is a writer and editor at MailChimp and a former magazine editor. She has written for publications like Forbes and A List Apart, and spoken about web content around the world. She teaches people how to write like they talk. s of GOV.

UK, and more. Topics include Write marketing copy, interface flows, blog posts, legal policies, and emails Develop behind-the-scenes documents like mission statements, survey questions, and project briefs Find your voice and adapt your tone for the situation Build trust and foster relationships with readers Make a simple style guide _25E2_2580_259CWriting is a skill that will hugely benefit anyone_25E2_2580_2599s career, and luckil0DFD942463 (Austin Kleon, author of Steal Like An Artist and Show Your Work! Between them, Kate and Nicole have written for many of the webs most valuable and respected companies.

Their commitment to clarity and kindness is the result of their experience, and it makes them extraordinary teachers. - Erin Kissane, author of The Elements of Content Strategy

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