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Details of Pop Finance: Investment Clubs and the New Investor Populism

Pop Finance: Investment Clubs and the New Investor Populism
Exact title of book
Pop Finance: Investment Clubs and the New Investor Populism
Book author
Brooke Harrington
ISBN
9780691145860
Published
Mar 14, 2010
Language
English
Format
PDF, FB2, EPUB, MOBI
Pages
256
File size (in PDF)
2304 kB

Some brief overview of book

During the 1990s, stock market investingonce the province of a privileged elitebecame a mass activity, eventually involving more than half of Americans. Pop Finance is the first book to examine the origins of this mass movement and its impact on American cultural and economic conditions. Economic sociologist Brooke Harrington follows the trajectory of this new market populism via the rise of investment clubs, through which millions of people across the socioeconomic spectrum became investors for the first time.

Through long-term observation, in-depth interviews, and extensive survey data, Harrington shows how these new investors approachedand changedfinancial markets. She finds that most Americans choose investments not just for profit potential but also as statements about their social identities as men, women, and moral actors. In effect, they treat their portfolios like other consumer purchases, serving both utilitarian and social ends.

She also finds that clubs composed of men and women together make more money than single-sex groups.

About book author

Harrington is the Alexander von Humboldt Research Fellow at the Max Planck Institute for the Study of Societies. vestors for the first time. Through long-term observation, in-depth interviews, and extensive survey data, Harrington shows how these new investors approachedand changedfinancial markets. She finds that most Americans choose investments not just for profit potential but also as statements about their social identities as men, women, and moral actors.

In effect, they treat their portfolios like other consumer purchases, serving both utilitarian and social ends. She also finds that clubs composed of men and women together make more money than single-sex groups.

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