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Details of Promote Yourself: The New Rules for Career Success

Promote Yourself: The New Rules for Career Success
Exact title of book
Promote Yourself: The New Rules for Career Success
Book author
Dan Schawbel
ISBN
9781250025678
Publisher
St. Martins Press
Published
Sep 03, 2013
Language
English
Format
PDF, FB2, EPUB, MOBI
Pages
272
File size (in PDF)
2448 kB

Some brief overview of book

How people perceive you at work has always been vital to a successful career. Now with the internet, social media, and the unrelenting hum of 247 business, the ability to brand and promote yourself is more crucial than ever. Schawbel shows readers how to navigate this new environment as an employee and lays out what managers are really looking for.

Unveiling exclusive new research on the modern workplace, Schawbel breaks down the outdated mores of getting ahead and lays out a practical guide for building an outstanding career in an age of personal marketing, economic uncertainty and constant adaptation to new technologies. Shedding light on the disconnect between Gen Y and their managers, and revealing new findings on the most important skills required for management roles, professional development at work, networking, self-promotion, and social medias role in the workplace, Promote Yourself also gives readers the most critical skill necessary today an awareness of their unique strengths and how to differentiate themselves.

About book author

SCHAWBEL is the founder of Millennial Branding, a Gen Y research and consulting firm. He is also the author of Me 2. 0 4 Steps to Building Your Future and a Forbes and Time columnist.

He has been recognized as a "personal branding guru" by The New York Times and named to both Inc. and Forbes magazines 30 Under 30 Lists. He lives in Boston, MA. Forward by MARCUS BUCKINGHAM, New York Times bestselling author of Now, Discover Your Strengths guide for building an outstanding career in an age of personal marketing, economic uncertainty and constant adaptation to new technologies.

Shedding light on the disconnect between Gen Y and their managers, and revealing new findings on the most important skills required for management roles, professional development at work, networking, self-promotion, and social medias role in the workplace, Promote Yourself also gives readers the most critical skill necessary today an awareness of their unique strengths and how to differentiate themselves.

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