The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise by Alpheus Bingham - PDF free download eBook

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  • Published: Oct 18, 2015
  • Reviews: 221

Brief introduction:

Many technical obstacles to effective innovation no longer exist: today, companies possess global networks that can connect with knowledge from virtually any source. Today’s challenge is to collaboratively transform that knowledge into...

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Details of The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise

ISBN
9780132312868
Publisher
Pearson Education
Publication date
Age range
18+ Years
Book language
GB
Pages
240
Format
PDF, DJVU, EPUB, FB3
Quality
Low quality scanned pages
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Some brief overview of this book

Many technical obstacles to effective innovation no longer exist: today, companies possess global networks that can connect with knowledge from virtually any source. Today’s challenge is to collaboratively transform that knowledge into higher-value innovation. Their book introduces groundbreaking strategies and models for consistently achieving this goal.

Authors Alpheus Bingham and Dwayne Spradlin draw on their own experience building InnoCentive, the pioneering global platform for open innovation (a.k.a. crowdsourcing). Writing for business executives, R&D leaders, and innovation strategists, Bingham and Spradlin demonstrate how to dramatically increase the flow of high-value ideas and innovative solutions both within enterprises and beyond their boundaries. They show:

Why open innovation works so well.

How to use open innovation to become more agile and entrepreneurial.

How to access Idea Markets more quickly, and get more value from them.

How to overcome new forms of Not Invented Here syndrome.

How to implement cultural, organizational, and management changes that lead to greater innovation.

New trends in open innovation–and the opportunities they present.

The authors present many new open innovation case studies, from P&G and Eli Lilly to NASA and the City of Chicago.

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A few words about book author

Alpheus Bingham is a pioneer in the field of open innovation and an advocate of collaborative approaches to research and development. He is co-founder and former president and chief executive officer of InnoCentive.

Alpheus spent more than 25 years with Eli Lilly and Company; he retired as vice president of e.Lilly and vice president of Research Strategy. He had formerly been the vice president of Sourcing Innovation. He served on both the R&D Policy Committee and the corporate n innovation (a.k.a. crowdsourcing). Writing for business executives, R&D leaders, and innovation strategists, Bingham and Spradlin demonstrate how to dramatically increase the flow of high-value ideas and innovative solutions both within enterprises and beyond their boundaries. They show:

Why open innovation works so well.

How to use open innovation to become more agile and entrepreneurial.

How to access Idea Markets more quickly, and get more value from them.

How to overcome new forms of Not Invented Here syndrome.

How to implement cultural, organizational, and management changes that lead to greater innovation.

New trends in open innovation–and the opportunities they present.

The authors present many new open innovation case studies, from P&G and Eli Lilly to NASA and the City of Chicago.

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EPUB

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PDF

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FB2

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DJVU

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